Wednesday, November 18, 2009

Throwback: Humble Oil Makes Big Boasts!

Back in the day (the 1960s), a company called Humble Oil was a major player in the U.S. petroleum market. These were the heady days when terms like "polar ice caps," "climate change" and "carbon pollution" weren't yet on anybody's radar.

So you'll excuse Humble if this boastful newspaper ad seems a little insensitive today. (Though, we can't let this pass without giving a shout out to one of our favorite TV shows...Mad Men. Looking at this ad, we can easily picture Don Draper and Roger Sterling -- with drinks in hand, of course -- kicking around copy for it.)

At the very least, now we know that one of today's biggest climate change villains comes by its dastardly ways honestly. Formed in 1911, Humble eventually consolidated with Standard Oil of New Jersey to become (drumroll)... Exxon!

Cheers to the good folks at Grist for brightening all of our days with this morbid throwback.

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